No matter the reason for the change, anyone who has grown an online community to maturity can tell you that the thought of moving that community to a new platform is enough to keep a person up at night.
There are logistical and personal challenges to migrating an entire community, like:
- What if engagement totally dies?
- What if we lose all the activity from our old community when we transition?
- What if members don’t move?
- What if members start their own rogue communities because they hate our new platform?
But whatever your worries are, moving your community could be what it needs to become even better.
To get you to that new, better place, there are some strategic elements to think about as you transition your community from one platform (be it social media, a different company, or a listserv) to another.
We’re here to help you meet your goals while avoiding these pitfalls.