“Generational hazing has always been a part of our cultural narrative. We need to unite generations to focus on moving forward together.” –Kim Lear, Keynote Speaker, #HLSF18
When Kim Lear spoke at our most recent Super Forum, she reminded us that improving intergenerational communication has never been more pertinent than now. Tech is still booming with a competitive edge, people are living longer, and younger emerging generations like Millennials and Gen Z’ers will continue to shake up the workplace (and your member base).
Your future success is dependent upon building effective relationships across generational lines, so if you want to know how to attract and retain younger members (or employees), ask yourself:
Am I doing what younger generations actually want, or just what I think they want?