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Online Community Software Posts

What Are They Telling You? Using Online Community Data to Create Experiences Your Members Will Love

Written by Julie Dietz on April 29, 2016 at 8:00 AM | 5 minute read

I may be dating myself, but see if you can place these lyrics:

Sometimes you want to go where everybody knows your name,

and they're always glad you came.

If you said it's a line from the Cheers theme song, you're right. If you didn't know it, hey, at least you're young.

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Topics: Member Communities, Associations, Online Community Software, Member Experience, Online Community

How to Implement a Customer Portal Platform

Written by Julie Dietz on April 22, 2016 at 8:30 AM | 5 minute read

So, you've decided to launch a customer portal. You're now one step closer to creating a gateway for your customers to connect and collaborate with your company. Your new portal can become a central part of your customer retention strategy and help you expand your relationship with customers as soon as people start using it.

You're living the customer experience dream, right? Not quite. Before you reap the benefits, you need to actually set up, or implement, your customer portal platform.

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Topics: Online Community Software, Customer Engagement, Customer Support, Customer Success, Online Community

Selecting and Purchasing a Customer Portal Platform: How to Get Started

Written by Julie Dietz on April 15, 2016 at 8:00 AM | 5 minute read

It's like choosing the perfect car. It has to be the right make, model, and have all the fancy features you could dream of. But with so many choices, making a decision takes hard work, hours of research, and even a few test drives.

Choosing the right customer portal platform for your organization is no different. There are so many options that selecting the right customer portal platform for your organization has become a major obstacle. How do you know which one is best for you? How do you choose between the different features?

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Topics: Customer Communities, Online Community Software, Customer Support, Online Community

Community Versus Social Media

Written by Molly Talbert | on April 6, 2016 at 9:00 AM | 6 minute read

Don’t build your house on rented land.

If you’re thinking about creating a branded community, I’m sure you’ve heard this phrase before. But are there actual repercussions to creating a community on a social platform (i.e. “rented land”)?

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Topics: Social Media, Online Community Software, Online Community

5 Things You Should Insist on From a New Online Community Platform Vendor

Written by Christina Green | on March 22, 2016 at 8:30 AM | 4 minute read

Finding the right partner is essential to any undertaking, whether it be personal or professional. However, while many people understand how important it is to select the right employer, business partner, or significant other, they often fail to put the same weight into finding an online community software vendor.

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Topics: Online Community Software, Online Community

How Your Online Community Benefits Every Stage of the Association Member Lifecycle

Written by Christina Green | on March 17, 2016 at 8:30 AM | 4 minute read

When you host a golf tournament for different skill levels it's important for you include activities that fit everyone in attendance. If you don't, long-time golfers will grow bored from lack of a challenge. However, if you cater only to those with advanced skills, you likely frustrate those who are less experienced. It's a fine line to ensure everyone is comfortable and accommodated.

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Topics: Associations, Online Community Software, Member Experience, Marketing Automation, Online Community

Seven Reasons to Streamline Your Platforms

Written by Molly Talbert | on March 3, 2016 at 9:30 AM | 5 minute read

Starting a community can be intimidating, especially for small organizations -- you don’t have the same pool of resources as larger organizations do. But that doesn’t mean you can’t -- or shouldn’t -- build a community. And it doesn’t doom you to fail. With the right tools, platform and team, an organization of any size can create an awesome, thriving community.

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Topics: Online Community Management, Online Community Software, Collaboration Tools, Online Community

Get More Out of Your Online Community Platform Demo Using the POST Framework

Written by Joshua Paul | on March 1, 2016 at 8:30 AM | 4 minute read

Once you decide to launch an online community, one of the first big decisions you'll have to make is choosing your online community platform. With all the different options, opinions, and information out there, this process can be a bit daunting, to say the least.

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Topics: Online Community Software, Online Community

Researching Online Community Software: Three Must-Ask Questions

Written by Christina Green | on January 21, 2016 at 11:20 AM | 4 minute read

Have you ever noticed the verb used with online communities is always "build?" You build an online community. You build community. Rarely will people, even vendors, talk about buying an online community, because even though you purchase online community software, that is only the foundation. You still need to build your online community. The task isn't complete immediately after you purchase a platform.

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Topics: Customer Communities, Online Community Software, Online Community

Your Community Platform Checklist

Written by Hunter Montgomery | on January 12, 2016 at 3:30 PM | 4 minute read

Forrester predicted branded communities were going to be “the next big thing” in 2015. And they were.

This growing interest in communities is centered around organizations’ need to facilitate collaboration and accelerate organic engagement with their constituents. At some point, your social media channels are simply not enough.

Another recent Forrester survey found U.S. "online adults" who want to stay in touch with organizations are almost three times as likely to visit a website as to engage on Facebook. The opportunity to collaborate and ask questions beyond social channels is becoming commonplace and expected. But who provides the best collaborative option? Some vendors in the market have started offering “community add-ons” – modules developed to supplement the company’s core offering (e.g. an AMS/CRM, marketing automation software, a CMS or other systems).

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Topics: Community Platforms & Updates, Online Community Software, Online Community

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