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Online Community Management Posts

The 2017 Community Management List (What's In & What's Out)

Written by Joshua Paul | on January 9, 2017 at 8:30 AM | 1 minute read

I wonder what is was that convinced the last person using dancing palm trees on their website to stop in the late 90s or early 2000s.

Was is feedback from their market, a grouchy boss's comments, or an epic marketing fail?

Have you ever been caught using a tactic or touting a trend when it was past its prime?

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Topics: Online Community Management, Online Community

The Most Popular Community Management Articles from the Last 12 Months

Written by Julie Dietz on January 4, 2017 at 8:30 AM | 5 minute read

With exploding phones, a divisive election, and major international news, 2016 certainly kept up on our toes. But through all the turmoil, we found that associations and businesses remained focused on what they do best - serving their customers and members.

No one is sure how that mission will evolve in 2017, but we know we can learn from the changes and advances from last year. That's why we've put together our 12 top articles from 2016. These articles will give you a head start on 2017, covering topics from member engagement to business management.

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Topics: Online Community Management, Online Community

Successful Communities Give Up Power

Written by Molly Talbert | on December 28, 2016 at 8:00 AM | 4 minute read

 

It may sound counter-intuitive, but it’s true - successful communities give up power.

No, that doesn’t mean they throw out their community guidelines and nix all the rules - a certain amount of structure is important. But over-management is sure to kill engagement, which is the last thing you want.

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Topics: Online Community Management, Online Community

Know Your Audience: Create a Community Editorial Calendar

Written by Molly Talbert | on December 21, 2016 at 8:30 AM | 4 minute read

Content creation - and managing user generated content creation - is a big part of being a community builder. But how do you manage your content in an organized way that increases engagement?

The key is creating a community editorial calendar, which is what Georgina Cannie of The Community Roundtable talked about at Super Forum 2016.

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Topics: Online Community Management, Member Engagement, Online Community

PREVIEW: Key Findings from the 2016 Community Benchmarking Study

Written by Andy Steggles | on December 20, 2016 at 9:00 AM | 3 minute read


How has community engagement evolved, from setting benchmarks to developing custom measurements for your organization? 

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Topics: Online Community Management, Engagement, Online Community

Can Your Online Customer Community Be Fun?

Written by Christina Green | on December 15, 2016 at 8:30 AM | 4 minute read

How do you get people to join and return to your customer community?

It's one of the most persistent question in community management.

There are many tactics, but one of the best ways is to ensure that customers enjoy themselves while they are in your community.

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Topics: Online Community Management, Online Community

Who Is Ruling the Community?

Written by Lauren Perkins | on December 14, 2016 at 9:15 AM | 5 minute read

People! Let’s talk about the moving mechanism behind the community. It may sound excessive to say that community is about people, because we all know it to be true. But focusing on all of the important players is essential once the community’s values, goals and subsequent activities, which need to be taken in order to achieve the goals, are ironed out. In the context of this piece, we’ll be talking about people specific to their roles, influence and responsibilities in building a vibrant community.

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Topics: Communications, Online Community Management, Customer Engagement, Online Community

Richard Millington on Getting Unstuck and Achieving Your Community’s Big Wins

Written by Molly Talbert | on December 13, 2016 at 8:30 AM | 3 minute read

Is your community stuck? Or, worse, is it stuck and you don’t even know it?

Richard Millington’s Super Forum breakout session was about just that - figuring out if your community is stuck and, if so, how to successfully move on.

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Topics: Online Community Management, Engagement, Online Community

Yes, We Opened That Can of Worms

Written by Jenny Taylor | on December 7, 2016 at 8:00 AM | 4 minute read

It’s fun talking about community strategy at the 50,000 foot, theoretical level, but sometimes you need to dig in and ask the nitty gritty questions.

At Super Forum 2016, Higher Logic’s team of six community managers did just that in a two part break out session, “Let’s Open a Can of Worms.” We dove right into the weeds of many topics that community builders deal with every day.

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Topics: Online Community Management, Online Community

Meet Your Community Manager: Will Machin

Written by Molly Talbert | on December 6, 2016 at 8:30 AM | 2 minute read

Ever wonder who the people behind the curtain are here at Higher Logic? We're introducing you to our community managers. They’ll talk about why they love community management, helpful resources to use and weigh in on the dog versus cat debate (as you can see, this is serious stuff…).

In this sixth installment, we’re introducing our newest community manager, Will Machin.

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Topics: Online Community Management, Online Community

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