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Online Community Management Posts

Lead the Community You Inherited

Written by Molly Talbert | on July 26, 2016 at 8:30 AM | 4 minute read

You’ve been hired -- or got promoted! -- and are now in charge of an pre-existing community.

From the outset, taking on an existing community can be easier than starting a brand new one -- someone else already did the heavy lifting of establishing that community. Now you just have to take the reins and run with it.

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Topics: Online Community Management, Online Community

Community Leadership: Getting Everyone to Participate

Written by Calista Rollogas | on July 25, 2016 at 9:00 AM | 4 minute read

Leadership hype always focuses on the C-suite – are your executives on social media? Do they have direct contact with customers or community members through formal feedback systems or a product advisory board? Do they understand shared value for your community initiatives? Most communities fall short in some categories and exceed in others - it’s rarely A’s across the board for executive participation.

But here’s another consideration: have you ever tapped leadership beyond the C-suite?

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Topics: Community Platforms & Updates, Online Community Management, Engagement, Online Community

Our Favorite 2016 Summer Community Resources

Written by Molly Talbert | on July 19, 2016 at 9:00 AM | 4 minute read

Summer is a hectic time for everyone, crammed full of vacations, kids’ summer camps, conferences and work (when you can fit it in). But just because you can’t go on a beach-reading vacation doesn’t mean you should temporarily stop learning. (Remember: you should try to go on some sort of vacation!)

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Topics: Online Community Management, Online Community

Community Takeaways We Loved from the State of Community Management 2016 Report

Written by Calista Rollogas | on July 14, 2016 at 9:00 AM | 4 minute read

 

Is your online community the bridge between your customers and your organization? Meaning, do both groups find shared value within the same platform?

If not, you better start brainstorming ways to bridge that gap -- otherwise your community’s success is at risk.

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Topics: Online Community Management, Online Community

Automate to Motivate [Infographic]

Written by Molly Talbert | on July 13, 2016 at 9:00 AM | 1 minute read

Need an engagement boost? Automate your processes and motivate your members more effectively by using intrinsic rewards.

Check out our infographic for a quick overview:

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Topics: Online Community Management, Online Community

Social Media Manager vs. Online Community Manager: Which is Better for Your Association?

Written by Christina Green | on July 12, 2016 at 8:30 AM | 4 minute read

Associations, and most businesses for that matter, don't have bottomless wallets. Hiring for one position, particularly if it's new, must be weighed over hiring for another. If you're considering hiring someone that specializes in engaging with members and potential members, you may be wondering just what type of position you need to source.

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Topics: Online Community Management, Social Media, Associations, Online Community

What Makes a Successful Community Manager?

Written by Molly Talbert | on July 7, 2016 at 8:30 AM | 5 minute read

Whether you’re a community professional, or looking to hire someone to run your community, it’s important to reflect on what makes community managers successful. Sure, they need some inherent characteristics, like an interest in online communities and a comfort with technology.

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Topics: Online Community Management, Online Community

Is Your Online Community Sitting in Summertime Silence?

Written by Heather Arkwright | on July 5, 2016 at 8:30 AM | 3 minute read

It’s that time of year again. Summer is in full swing and it’s too nice to sit at your desk all day -- and the proof is in your engagement numbers.

What’s happening? For unseasoned community manager, it can be hard to tell if your lower engagement rates are early signs of a long term downtrend, or just a temporary lack of energy.

Don’t worry -- you’re probably experiencing the summertime silence.

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Topics: Online Community Management, Engagement, Online Community

Use Human Centered Design to Make Your Community More ... Well ... Human

Written by Molly Talbert | on June 23, 2016 at 8:30 AM | 4 minute read

Your community looks absolutely stunning. The colors, graphics and font all work perfectly with each other. Everyone compliments you.

But there’s one big problem.

No one can figure out how to use it.

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Topics: Online Community Management, Marketing, Member Experience, Online Community

Selecting the Right Online Community Management Approach for Your Association

Written by Christina Green | on June 22, 2016 at 8:30 AM | 5 minute read

A watched pot may never boil, but that's the only way to build a thriving online community. Until your online community is established and has regular contributors, it is your job to prompt members to participate. You need to stir your community's proverbial pot and provide interesting, valuable discussions and content for your members.

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Topics: Online Community Management, Associations, Online Community

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