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Posts about Engagement

11 Must-Have File Library Features to Look for When Selecting Online Community Software

Written by Julie Dietz on July 26, 2016 at 8:30 AM

Ask 10 people in your office to describe your online community software. I bet almost all of them talk about forums and discussions. While forums are great for ongoing conversations, they're not effective for centralizing community resources or allowing members to share tools or collaborate on documents. That's why file libraries are an equally popular feature.

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Topics: Online Community Management, Engagement

Community Leadership: Getting Everyone to Participate

Written by Calista Rollogas | on July 25, 2016 at 9:00 AM

Leadership hype always focuses on the C-suite – are your executives on social media? Do they have direct contact with customers or community members through formal feedback systems or a product advisory board? Do they understand shared value for your community initiatives? Most communities fall short in some categories and exceed in others - it’s rarely A’s across the board for executive participation.

But here’s another consideration: have you ever tapped leadership beyond the C-suite?

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Topics: Community Platforms & Updates, Online Community Management, Engagement

The Art of Newsjacking

Written by Josh Bernoff | on July 20, 2016 at 9:00 AM

 

You have a plan for your posts, whether for a blog or a community. The plan is orderly. It allows you time to prepare things.

Meanwhile, news is happening. Your readers are reading about what Donald Trump just said about the judge in the Trump University trial, how a majority of Britons want to leave the EU, and how five police were killed in an ambush in Dallas. Is this noise?

No, it’s an opportunity.

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Topics: Communications, Engagement, Marketing

Pokémon Go -- The Community for Everyone

Written by Lindsay Starke | on July 18, 2016 at 9:00 AM

Have you heard about this new game, Pokémon Go? I hear it’s kind of a big deal.

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Topics: Engagement

Secrets to Ending the Re-Training Cycle in Your Association

Written by Julie Dietz on July 13, 2016 at 8:30 AM

Have you ever been frustrated by employee turnover and the training that inevitably comes after you finally find a replacement?

An employee takes an opportunity outside the organization, you get your new membership director and supporting staff trained on your AMS, member needs, and organizational policies - then the dreaded conversation happens again. Another employee is leaving, and you have to start all over.

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Topics: Engagement, Associations

Your Growing Organization Needs an Online Community

Written by Molly Talbert | on July 12, 2016 at 9:00 AM

Ok, here’s the question: what do member retention, organizational growth and your website all have in common?

Answer: community (that is, if you have one).

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Topics: Engagement, Customer Communities, Member Communities, Member Retention

How to Spot a Disengaged Employee in Your Association Staff (And What to Do About It)

Written by Christina Green | on July 6, 2016 at 8:30 AM

The State of the American Workplace report from Gallup estimated that 70% of American workers are not engaged. That's a troubling statistic. Employees who are not engaged cost employers more money, reduce productivity, and decrease the morale of others around them.

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Topics: Engagement, Associations

Is Your Online Community Sitting in Summertime Silence?

Written by Heather Arkwright | on July 5, 2016 at 8:30 AM

It’s that time of year again. Summer is in full swing and it’s too nice to sit at your desk all day -- and the proof is in your engagement numbers.

What’s happening? For unseasoned community manager, it can be hard to tell if your lower engagement rates are early signs of a long term downtrend, or just a temporary lack of energy.

Don’t worry -- you’re probably experiencing the summertime silence.

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Topics: Online Community Management, Engagement

Build a Better Organization with Community

Written by Molly Talbert | on June 28, 2016 at 8:30 AM

Community will help your customer relationships -- they’ll feel more connected to you and to other people who use your product.

But will community help your entire organization?

You bet.

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Topics: Engagement, Customer Communities, Customer Support

Community Enhances Your Product Enhancements

Written by Molly Talbert | on June 22, 2016 at 11:30 AM

It’s simple: online communities are the most efficient tool for knowing what your customers think, predicting what they’ll do or need, and retaining them for the long-term.

And that all adds up to a better product.

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Topics: Engagement, Customer Communities

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