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Posts about Community Platforms & Updates

The 2016 Super Forum Community Expert Panel: Highlights

Written by Caitlin Struhs | on November 28, 2016 at 8:30 AM

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We were honored to host four renowned community thought leaders at this year’s Super Forum. It was a vibrant discussion that included data versus passion in community, engagement as it relates to retention, the state of community management, and influencing community behavior.

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Topics: Community Platforms & Updates, Communications, Community Management, Engagement

World Usability Day: A Day to Be Celebrated

Written by Lauren Janik on November 8, 2016 at 8:00 AM

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There seems to be a “day” for everything. There’s National Groundhog Day. I’m writing this blog on Use Your Common Sense Day. And who doesn’t love International Talk Like a Pirate Day? There are also days that should be taken more seriously, such as World Cancer Day and Giving Tuesday. There are even days to celebrate things you love, such as World Jazz Day. And the list goes on.

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Topics: Community Platforms & Updates, Communications, Engagement

Website Accessibility at the 2016 ASAE Annual Meeting and Expo

Written by Mark Lowry on August 29, 2016 at 11:00 AM

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Topics: Community Platforms & Updates, Engagement

The Data Approach to Community

Written by Marco Falconi on August 22, 2016 at 9:30 AM

HL Blog The Data Approach to Community data scientists

Predicting your community’s behavior can be hard. Many organizations find themselves guessing at member information, outreach and retention tactics. But the data is all there – in fact, you probably already have a plethora of data to help you draw conclusions about member predictors. It’s taking that data to the next level and organizing it that can seem daunting.

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Topics: Community Platforms & Updates, Community Management, Engagement

NAASF Crowdsources Customer Support and Advocacy with Online Community

Written by Caitlin Struhs | on August 11, 2016 at 8:30 AM

HL Blog_case study on NAASF community

The North American Association of Subway® Franchisees (NAASF) uses online community to advocate for members and solve industry problems for fast food franchises. Franchisees want to communicate with each other and share resources and best practices, but they don't always want franchisors steering those conversations. NAASF recognized a communication challenge and set out to develop a better system for its franchisees to gather and share knowledge.

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Topics: Community Platforms & Updates, Communications, Community Management, Engagement

Community Leadership: Getting Everyone to Participate

Written by Calista Rollogas | on July 25, 2016 at 9:00 AM

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Leadership hype always focuses on the C-suite – are your executives on social media? Do they have direct contact with customers or community members through formal feedback systems or a product advisory board? Do they understand shared value for your community initiatives? Most communities fall short in some categories and exceed in others - it’s rarely A’s across the board for executive participation.

But here’s another consideration: have you ever tapped leadership beyond the C-suite?

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Topics: Community Platforms & Updates, Community Management, Engagement

Shaping Community Behavior with Positive Language

Written by Lindsay Starke | on June 7, 2016 at 8:30 AM

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The goal of every community manager is to inspire others to share their stories, challenges, and triumphs. To welcome them into a deeply satisfying and inviting space. So why, when we’re onboarding, do we present new members with a long list of don’ts? All too frequently, conduct guidelines, administrative messages, and onboarding materials end up full of negative language that doesn’t exactly inspire one to engage. “Don’t do this, don’t do that.” Leaving users wondering, “well, what the hell can I do?”

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Topics: Community Platforms & Updates, Community Management

Vendors: Community Friend or Foe?

Written by Heather McNair on April 20, 2016 at 10:30 AM

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Your community is functioning like a dream - organic discussions, engagement through resource-sharing and member-led meetups, a delightfully eclectic thread of the community’s favorite GIFs - and you’re pretty happy with its momentum. Why mess with a good thing? Then vendors start reaching out, with grand ideas to envelop community members with updates, answers and product pitches. You panic - should they even be here?

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Topics: Community Platforms & Updates, Communications, Community Management

How Public Should Our Community Go?

Written by Molly Talbert | on April 12, 2016 at 10:00 AM

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People often ask, “should my community be open, or closed?” as if community access is an either/or question. Meaning -- either the doors are sealed, and only members have access to the community, or you open the floodgates, and everyone with an internet connection can read and participate in community.

There are pros and cons to both approaches, especially depending on your industry and community goals.

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Topics: Community Platforms & Updates, Community Management

Seven Reasons to Streamline Your Platforms

Written by Molly Talbert | on March 3, 2016 at 9:30 AM

Seven reasons to streamline your platforms

Starting a community can be intimidating, especially for small organizations -- you don’t have the same pool of resources as larger organizations do. But that doesn’t mean you can’t -- or shouldn’t -- build a community. And it doesn’t doom you to fail. With the right tools, platform and team, an organization of any size can create an awesome, thriving community.

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Topics: Community Platforms & Updates, Community Management

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