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Associations Posts

Keeping Score on Your Volunteer Programs

Written by Caitlin Struhs | on August 6, 2015 at 3:00 PM | 3 minute read

Does your volunteer program have a scoring system? When it comes to supporting volunteer programs, especially within an online community, the limitation is always staff time and resources. And the best-case scenario is being able to track how individuals’ volunteering efforts and the volunteer program overall impacts your organization. This is where your community can help—develop a score card for your volunteers to participate and track their engagement.

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Topics: Community Platforms & Updates, Engagement, Volunteer Management, Associations, Marketing Automation, Online Community

Is Face-to-Face Communication Gone in the Digital Age?

Written by Maddie Grant | on June 25, 2015 at 2:58 PM | 2 minute read

Millennials certainly grew up with a lot of “screen time.” They like texting and sending instant messages, and they obviously have been a dominant force in just about every social media platform. They are truly the digital natives. But that does not mean they don’t want and need face-to-face communication.

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Topics: Communications, Millennials, Member Communities, Associations, Online Community

Technology Trend Alert: Association and Nonprofit Engagement [Video]

Written by Joshua Paul | on June 10, 2015 at 9:30 AM | 3 minute read

Conversations around technology in the world of associations and nonprofits are constantly evolving. There is a steady stream of new research, case studies, and trends saturating the web. So where should you start?

So where should you go to find out where technology is headed and how to avoid common pitfalls?

We recently spoke with Tom Lehman of Lehman Associates, a technology, strategy, and research firm. Tom has over 25 years of research experience in the association and nonprofit markets.

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Topics: Associations, Nonprofits and Charities, Member Engagement, Marketing Automation, Online Community

Millennials Are Raising the Bar

Written by Maddie Grant | on May 22, 2015 at 10:30 AM | 2 minute read

The Millennial generation grew up with unparalleled abundance. Not a lot of generational authors mention this. They tend to focus more on the influence of the internet and social media, which is, of course, understandable. But the abundance piece is equally important.

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Topics: Millennials, Associations, Email Marketing, Online Community

The Engagement Opportunity for Online Advocacy Communities

Written by Caitlin Struhs | on April 15, 2015 at 9:35 AM | 3 minute read

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Topics: Associations, Member Engagement, Customer Advocacy, Online Community

Cultivate Volunteer Engagement - The Sky Is the Limit

Written by Lauren Wolfe | on April 13, 2015 at 9:36 AM | 3 minute read

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Topics: Volunteer Management, Associations, Member Engagement, Online Community

A Millennial Approach to Mentoring

Written by Maddie Grant | on April 6, 2015 at 9:00 AM | 1 minute read

Mentoring has been around since the dawn of time, and it certainly has been a central tenet within associations. Many of us can think of the one or two individuals we met through our professional association who provided important guidance as we navigated the early stages of our careers. Many associations have formal mentoring programs, where younger members are paired with more experienced members in the association in an official mentoring relationship (We're also now pretty familiar with the idea of 'reverse mentoring', where younger volunteers or staff can provide training to older cohorts on technology and social media in particular.)

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Topics: Millennials, Associations, Online Community

Using Moderation and Marketing to Improve Your Community ROI

Written by Caitlin Struhs | on February 19, 2015 at 4:57 PM | 4 minute read

Our guest blogger Judi Huck is the communications specialist at the National Association of Pediatric Nurse Practitioners (NAPNAP), which has a community on the Higher Logic platform. She is based in New York and currently working her way through every park and museum in the five boroughs. Connect with her on Twitter @7Huck or on LinkedIn.

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Topics: Online Community Management, Marketing, Member Communities, Associations, Online Community

2015 Association TRENDS Partner of the Year: Thank You

Written by Andy Steggles | on February 6, 2015 at 3:31 PM | 3 minute read

For those of you who don't know, I'm currently in my third, decade-long career. I left school at 15 years old with absolutely no idea what to do.

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Topics: Community Platforms & Updates, Associations, Online Community

Get Ready for Transparency

Written by Maddie Grant | on January 27, 2015 at 12:37 PM | 3 minute read

For decades it has been understood that information should only be shared with the people who truly "need to know" it. Part of this was driven by efficiency. It would take a significant amount of time and effort to communicate everything to everybody, particularly before the Internet, so we made careful choices about what information we shared with whom.

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Topics: Millennials, Member Communities, Associations, Marketing Automation, Online Community

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