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Is Twitter a Community?

Written by Molly Talbert | on February 1, 2016 at 8:30 AM

Is Twitter a community? For many, it’s a straightforward answer. Here’s the catch: not everyone agrees on what the right answer is. Some say ‘yes,’ some say ‘no.’

So what’s the deal?

That brings us to the (digital) age-old question: what’s the difference between social media and online communities? Many people think they’re one in the same -- they both bring people together, right? -- but there are important differences to be aware of.

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Topics: Engagement, Social Media

How Well Do You Know Community Management? Try our Crossword Puzzle!

Written by Molly Talbert | on January 28, 2016 at 10:00 AM

Test your Community Management knowedlge with our crossword puzzle. Fill in the puzzle with our interactive PDF below or print it if you prefer. Enjoy!

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Topics: Online Community Management

How to Make Visiting Your Online Community a Habit for Customers or Members

Written by Christina Green | on January 28, 2016 at 8:30 AM

American politician, Frank A. Clark, once said, “A habit is something you can do without thinking, which is why most of us have so many of them.†Nowhere is that more obvious than on the Internet. Most people visit the same sites, do the same things, almost without realizing it. When we can't follow our Internet habit, because of site maintenance or some other uncontrollable cause, we feel an almost pent up anxiety.

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Topics: Online Community Management, Engagement

Hacking Your Community's Subconscious

Written by Molly Talbert | on January 28, 2016 at 8:30 AM

You’re not lazy, but sometimes your brain is. It has so much to compute and process each millisecond that it needs all the extra help it can get. To do this, brains have developed little mental shortcuts we’re often not aware of but influence our decisions instantly. Many of these hardwired tricks are survival tactics that helped humans evolve to be the species we are today, but can trip us up in the modern world sometimes.

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Topics: Online Community Management, Engagement, Member Experience

The Pros and Cons of Allowing Anonymous Posts in Online Communities

Written by Maggie McGary | on January 27, 2016 at 11:03 AM

Even though it’s been a few months since the HUG Super Forum, which I was really excited to have a chance to attend/blog from, I’m still buzzing (sorry Rich Millington--couldn’t help myself!) from the excitement and focus on the discipline of community management. I’m not a current Higher Logic client, but it was great to hear about what’s new and on the horizon for the Higher Logic platform for 2016 and to have a chance to chat with friends old and new...or at least IRL new.

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Topics: Online Community Management

Is Grammar Still Important?

Written by Molly Talbert | on January 26, 2016 at 8:00 AM

Language constantly evolves, which makes it beautiful and fascinating to study. And with the advent of texting, instant messaging and social media, language is evolving even more quickly than normal. Since we now have the capacity for instant written communication, a huge historical shift happened -- we write as we speak. And now we’re beginning to speak as we write. Rather than only texting words like lol, jk, rofl, etc., people now speak them in everyday language. This fascinating back-and-forth flow of words from text to speech created another shift -- we now have a tendency to write informally most of the time.

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Topics: Communications, Online Community Management

How Many Community Members Equal Success?

Written by Andy Steggles | on January 25, 2016 at 8:30 AM

I have a simple question -- how many users do you need to be a successful, active community? We talk often about engagement, onboarding new members, ensuring ROI -- all important issues to discuss -- but what about basic numbers?

First, let’s quickly define what I mean by ‘success’ in this post. Each organization has unique needs and definitions of success for their particular community. That’s as it should be -- communities are helpful in a variety of ways and can thrive in all types of organizations. In this post, I’ll broadly define success as an active community with regular, sustainable engagement.

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Topics: Online Community Management

CMAD 2016: It’s the Year of Community Management

Written by Caitlin Struhs | on January 25, 2016 at 8:00 AM

Happy Community Manager Appreciation Day!

This is one of our favorite days of the year. The community management industry is making great strides and growing rapidly into 2016, thanks to innovative content and collaboration amongst community managers.

Reflecting on where community management is headed next, we decided to touch on four distinct themes for this year’s celebration. We’ve been sharing our favorite resources and topics all month long, but here’s a quick wrap-up of our top CMAD posts:

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Topics: Online Community Management

A Missed Opportunity to Transcend Hierarchy

Written by Maddie Grant | on January 21, 2016 at 3:00 PM

Every organization has a hierarchy, both on the staff side and on the member/volunteer side. And while the business world has been talking about “flattening” organizations for some time now, the truth is hierarchies are actually a good thing, so we shouldn’t try to get rid of them.

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Topics: Millennials

Researching Online Community Software: Three Must-Ask Questions

Written by Christina Green | on January 21, 2016 at 11:20 AM

Have you ever noticed the verb used with online communities is always "build?" You build an online community. You build community. Rarely will people, even vendors, talk about buying an online community, because even though you purchase online community software, that is only the foundation. You still need to build your online community. The task isn't complete immediately after you purchase a platform.

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Topics: Customer Communities, Online Community Software

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