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The Top Customer Engagement Articles for the Week of February 28, 2016

Written by Kaila Timmons on March 4, 2016 at 10:45 AM

The Top Ten for the Week of February 28, 2016

Every week we aim to make your life easier by compiling the best customer community articles of last week right here on our blog. This week, our favorite articles focus on providing our readers with tips to increasing their customer engagement.

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Topics: Customer Engagement

5 Innovative Ways Businesses Are Using Online Community Platforms

Written by Christina Green | on March 3, 2016 at 1:19 PM

In the past, organizational innovation came from the spark of an idea applied to a well-funded research and development panel. The organization hatched the idea, grew it, and presented it all on its own timeline. This is no longer the case. Growth, engagement, and even the creation of ideas themselves is now fueled by faster processes and the closer interactions between companies and their customers, partners, and professional associations.

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Topics: Customer Communities

Seven Reasons to Streamline Your Platforms

Written by Molly Talbert | on March 3, 2016 at 9:30 AM

Starting a community can be intimidating, especially for small organizations -- you don’t have the same pool of resources as larger organizations do. But that doesn’t mean you can’t -- or shouldn’t -- build a community. And it doesn’t doom you to fail. With the right tools, platform and team, an organization of any size can create an awesome, thriving community.

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Topics: Online Community Management, Online Community Software, Collaboration Tools

Let's Rock, Rattle and Roll at AUDC in Austin!

Written by Kim Deering | on March 2, 2016 at 12:00 PM

ABOUT THE SHOW

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Topics: Engagement

Duolingo Gets Crowdsourced Community Content Creation

Written by Molly Talbert | on March 2, 2016 at 11:00 AM

Crowdsourcing is a big topic these days. Kickstarter allows people to fund business ideas they believe in. Waze combines GPS navigation with real-time updates from other drivers. Volunteers created and continually update Wikipedia, the vast online encyclopedia. Dividing small amounts of work between many people has powerful effects that positively impact us all.

As the crowdsourcing movement shows us, everyone has the potential to affect change. The trick is finding simple, quick ways for people to lend a hand. All communities have this potential, but actually creating ways to harness this “cognitive surplus” can be difficult. How can you effectively help your community lend a hand in content creation for your organization?

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Topics: Online Community Management, Volunteer Management

Get More Out of Your Online Community Platform Demo Using the POST Framework

Written by Joshua Paul | on March 1, 2016 at 8:30 AM

Once you decide to launch an online community, one of the first big decisions you'll have to make is choosing your online community platform. With all the different options, opinions, and information out there, this process can be a bit daunting, to say the least.

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Topics: Online Community Software

Community Refresh: SAE International's Member Connection

Written by Caitlin Struhs | on March 1, 2016 at 8:00 AM

SAE International decided to completely revamp its original online member community, with some help from Higher Logic’s Community Management Services. We chatted with Matt Creech, MBA, Director of Membership & Sections from SAE International, to learn more about how SAE has seen better engagement and growth since the launch of its new community, Member Connection.

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Topics: Community Platforms & Updates, Online Community Management

The Power of Mentoring in Communities

Written by Molly Talbert | on February 29, 2016 at 8:00 AM

Take a moment to think back on your career, however long or short it’s been so far. What moments stand out, and who helped you get there?

Everyone hits bumps in the road, no matter how smart, driven or successful they’ve been so far. Think about the straight-A high school student who struggles once they get to college. Or the ambitious entrepreneur, slow to take off. How do you get through those rough times when the future is hazy, you're filled with self doubt or you don’t quite know what you should do?

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Topics: Online Community Management, Member Experience

The Best Customer Engagement Tips from the Week of February 21, 2016

Written by Kaila Timmons on February 26, 2016 at 2:00 PM

The Socious Top Ten for the Week of February 21, 2016

Higher Logic has some great news! Call it a late new year's resolution if you will, but we have decided to bring back the Top Ten.

We know that you're busy and that the internet is a big place, so we have done all of the heavy lifting (or should I say reading) for you and have collected some of the best advice from around the web and put it all in one spot!

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Topics: Customer Engagement

Promote Your Community at Events

Written by Calista Rollogas | on February 25, 2016 at 10:00 AM

You and your team spent a lot of time and energy either creating a new community or revamping your existing community. It’s time for celebration -- and getting people online, engaging. There are many ways to energize a community and bring in some fun, from creating exciting banners to hosting offline events.

Conferences are the perfect time to introduce your members to a new or relaunched community. We compiled a list of some of the most successful, fun and creative ways to get your members engaged with the community before, during and after your annual conference. You don’t get everyone’s rapt attention often, so it’s time to make the most of the opportunity.

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Topics: Online Community Management, Marketing

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