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Nine Tools We Think Community Managers Should Keep in Their Tool Belts

Written by Molly Talbert | on April 13, 2016 at 9:30 AM

Your life is busy and every moment counts. So it’s hard to find the time to sift through tools and plugins that might help you stay productive and manage your time. What’s the easiest way to track them all down?

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Topics: Online Community Management, Marketing

How Public Should Our Community Go?

Written by Molly Talbert | on April 12, 2016 at 10:00 AM

People often ask, “should my community be open, or closed?” as if community access is an either/or question. Meaning -- either the doors are sealed, and only members have access to the community, or you open the floodgates, and everyone with an internet connection can read and participate in community.

There are pros and cons to both approaches, especially depending on your industry and community goals.

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Topics: Community Platforms & Updates, Online Community Management

Volunteers Are the Air We Breathe

Written by Caitlin Struhs | on April 11, 2016 at 8:00 AM

Happy National Volunteer Week! What are you and your organization doing this week to celebrate? We kicked off the festivities a little early this year – for April's Learning Series webinar, we joined forces with Mariner Management’s Peter Houstle, who discussed the changing tides (pun intended) of volunteerism and how the old volunteer model just won’t cut it anymore.

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Topics: Volunteer Management

How to Grow Your Company By Turning Your Product into a Platform (plus 9 other resources)

Written by Julie Dietz on April 8, 2016 at 8:30 AM

Every week we aim to make your life easier by compiling the best online community articles from around the web right here on our blog. This week, our favorite articles focus on providing our readers with tips for building online communities and increasing engagement.

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Topics: Online Community Management

Millennials and The Rise of Virtual Volunteering

Written by Molly Talbert | on April 7, 2016 at 9:30 AM

How would you finish this sentence: “Millennials are _____”? Maybe “selfish”? A lot of people might choose “lazy.” How about, “generous”? Didn’t expect that, did you?

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Topics: Millennials, Engagement, Volunteer Management

How to Calculate and Explain the ROI of Your Association's Private Member Community

Written by Christina Green | on April 7, 2016 at 8:30 AM

"If you don't know where you're going, any road will take you there." - Lewis Carroll

This quote probably wasn't meant to describe ROI and data analytics, but it does. Regardless of the industry you are in, data is used to review the path you're on, decide where your organization is going, and what road will take it there.

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Topics: Associations

Community Versus Social Media

Written by Molly Talbert | on April 6, 2016 at 9:00 AM

Don’t build your house on rented land.

If you’re thinking about creating a branded community, I’m sure you’ve heard this phrase before. But are there actual repercussions to creating a community on a social platform (i.e. “rented land”)?

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Topics: Social Media, Online Community Software

Can Community Double As Intranet for Your Organization?

Written by Molly Talbert | on April 5, 2016 at 9:00 AM

You figured out the recipe for member engagement. Can you work the same magic on your employees?

Intranets have a reputation for being underused and clunky, but that doesn’t have to be the case. Instead of thinking about it as an intranet, think about it as a staff community, where people go for professional support and fun.

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Topics: Online Community Management, Engagement

How to Use Your Online Community to Improve Customer Service

Written by Christina Green | on April 5, 2016 at 8:30 AM

In today's global economy, you're no longer competing with just the businesses in your town. You're competing around the world, and you may offer similar products and services to half a dozen other vendors, maybe more. You need a way to differentiate yourself outside of product and price, which can only be tweaked so much.

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Topics: Online Community Management, Customer Support, Customer Success

Does Email Equal Engagement?

Written by Andy Steggles | on April 4, 2016 at 9:00 AM

Can old fashioned email spur your community’s engagement? With new technologies, community platforms and collaborative tools, some people say email is going by the wayside. Why use email when we have so many new, fancy tools? But when you look at email activity, this isn’t actually the case -- people still love email. In fact, we’re in a golden age where email is beginning to take off again, especially with the rise of curated newsletters.

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Topics: Online Community Management, Engagement

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