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Can Your Online Customer Community Be Fun?

Written by Christina Green | on December 15, 2016 at 8:30 AM

How do you get people to join and return to your customer community?

It's one of the most persistent question in community management.

There are many tactics, but one of the best ways is to ensure that customers enjoy themselves while they are in your community.

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Topics: Online Community Management

Who Is Ruling the Community?

Written by Lauren Perkins | on December 14, 2016 at 9:15 AM

People! Let’s talk about the moving mechanism behind the community. It may sound excessive to say that community is about people, because we all know it to be true. But focusing on all of the important players is essential once the community’s values, goals and subsequent activities, which need to be taken in order to achieve the goals, are ironed out. In the context of this piece, we’ll be talking about people specific to their roles, influence and responsibilities in building a vibrant community.

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Topics: Communications, Online Community Management, Customer Engagement

Richard Millington on Getting Unstuck and Achieving Your Community’s Big Wins

Written by Molly Talbert | on December 13, 2016 at 8:30 AM

Is your community stuck? Or, worse, is it stuck and you don’t even know it?

Richard Millington’s Super Forum breakout session was about just that - figuring out if your community is stuck and, if so, how to successfully move on.

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Topics: Online Community Management, Engagement

3 Things Your Conference Attendees Want to Do on Their Phones [Research]

Written by Julie Dietz on December 12, 2016 at 8:30 AM

77% of people say that when they're attending live events they often (or always) use their smartphones for business. Another 13% say they sometimes use their smartphones, while only 10% say they rarely or never use their phones.

That means that 90% of your event attendees are on their smartphones.

So where are you?

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Topics: Online Community Software

4 Things To Do Before Starting a Blog Program in Your Customer Community

Written by Katie Bapple | on December 8, 2016 at 8:30 AM

You did all the work. When you started your customer community, you created the content, wrote the blogs, and encouraged your customers and prospective customers to join. It was all on you.

And to some extent, the pressure will always be on you and your business.

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Topics: Customer Communities

5 Must-Haves for Your Mobile Event Experience

Written by Julie Dietz on December 7, 2016 at 8:30 AM

I hated the last event app I used.

Every time I opened it, I had to sign in all over again. It didn't save my login information, so I had to manually type in my email address and password multiple times a day.

Then, to make matters worse, the app didn't have all the information I needed. It didn't include the event emails detailing lunch options (I had to dig through my inbox), nor did it have session surveys or a map of the conference center.

Have you ever used an app like that?

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Topics: Online Community Software

Yes, We Opened That Can of Worms

Written by Jenny Taylor | on December 7, 2016 at 8:00 AM

It’s fun talking about community strategy at the 50,000 foot, theoretical level, but sometimes you need to dig in and ask the nitty gritty questions.

At Super Forum 2016, Higher Logic’s team of six community managers did just that in a two part break out session, “Let’s Open a Can of Worms.” We dove right into the weeds of many topics that community builders deal with every day.

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Topics: Online Community Management

Meet Your Community Manager: Will Machin

Written by Molly Talbert | on December 6, 2016 at 8:30 AM

Ever wonder who the people behind the curtain are here at Higher Logic? We're introducing you to our community managers. They’ll talk about why they love community management, helpful resources to use and weigh in on the dog versus cat debate (as you can see, this is serious stuff…).

In this sixth installment, we’re introducing our newest community manager, Will Machin.

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Topics: Online Community Management

Protech Associates Creates “Tier 1 Support on Steroids”

Written by Caitlin Struhs | on December 5, 2016 at 8:45 AM

Based in Columbia, Maryland, Protech Associates, Inc. provides cloud association management software powered by Microsoft Dynamics CRM and run on the Microsoft Azure cloud. The organization has dedicated more than 30 years to exclusively serving the association community and is continuously looking for ways to improve the products and services it delivers.

In early 2015, Protech realized it needed an online community to enhance its customer support experience. Protech Director of Customer Care Matt Bruffey spearheaded the project, which has become one of Protech’s most valuable benefits for its customers.

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Topics: Engagement, Marketing, User Group Communities, Customer Support

How Much Does an Event App Cost?

Written by Christina Green | on December 1, 2016 at 8:30 AM

If you're considering creating a mobile app for your members, you're not alone. There are roughly 2.2 million apps in the Google Play store and close to 2 million in the Apple App Store. Each of those apps cost quite a bit of money, although how much money ranges from several thousand dollars to several million.

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Topics: Collaboration Tools

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