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Joshua Paul

Josh has over 18 years of hands-on and executive marketing experience helping companies systematically increase revenue through measurable marketing and sales strategies. Prior to joining Higher Logic, Josh held a variety of senior product management and marketing roles at technology companies. When he is not working, Josh enjoys building businesses, sailing, and spending time with his wife and children.
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Recent Posts

10 Practical Ways to Use a Mobile Conference App

Written by Joshua Paul | on February 15, 2011 at 7:47 AM | 1 minute read

Meeting and conference attendees increasingly demand ways to engage organizers, presenters, and each other from the time they register for months after the event. Conference management software often includes an online community platform to drive engagement prior to and following the conference.

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Topics: Customer Engagement, Online Community

Associations: 8 Myths of Marketing Large Nonprofits

Written by Joshua Paul | on February 14, 2011 at 8:30 AM | 3 minute read

What can association leaders learn from the American Marketing Association Foundation's report, Nonprofit CMOs Call for a Transformation of Marketing?

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Topics: Associations, Nonprofits and Charities, Marketing Automation, Online Community

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